World
Vision
Group Creative Director
XON Commu Limited
2016.06 - 2020.10
My Role
For World Vision’s 孩子有「禮」 project, I focused primarily on front-end development to create a seamless and intuitive user experience. By combining technical expertise with product design principles, I ensured that the platform was both visually appealing and functional. My work emphasized clear, empathetic design choices that enhanced user engagement, allowing donors to navigate the site effortlessly, visualize their contributions’ impact, and connect meaningfully with the children they supported.
Project Highlights
Bringing Compassion to Life Through Thoughtful Design
Feature
Visualizing Donations for Greater Impact
The 孩子有「禮」 project redefined charitable giving by introducing a visually intuitive platform for one-time gift donations. By showcasing the tangible impact of contributions, such as providing nutritional medicine, quality seeds, or livestock to children in need, the platform allowed donors to form deeper connections with their generosity. Users could further personalize their giving experience by sending heartfelt messages and selecting greeting cards, fostering a meaningful and human connection with the children they supported. The design prioritized empathy, simplicity, and clarity, ensuring every interaction reinforced the mission of spreading hope and kindness.
